Sustainable Development Policy Institute

• Introduction
• Who should attend?
• Objectives
• Methodology
• Contents
• Resource person/training team
• Deadline for registration
• Discount
• Withdrawal requests
• Cancellation/postponement
• Award of certificates
• Training venue
• Time
• Further information
• Registration form
  

Introduction
Non-government organizations have to seek sufficient resources to fulfill their missions effectively and consistently. Apart from a clear mission and strategic direction, NGOs should have the skill to attract resources from a variety of local, national and international donors. Whereas NGOs have to continuously seek funding, they should not entirely depend on a single source but work towards achieving financial sustainability. This does not, however, mean 100 percent self-financing. As one extreme is the complete dependence on a single foreign donor while the other is the complete financial autonomy.

This training workshop will enable participants to acquire skills in fund raising and preparation of proposals to seek financial support from the donors.

Who should attend?
The workshop is specifically designed for managers from the NGO sector organizations who have to identify donors and prepare proposal to seek funding.

Objectives
At the end of the workshop participants will be able to:

• Understand the principles of fund raising;
• Understand the need and importance of financial sustainability;
• Understand the aspects of financial management;
• Identify sources of financial support;
• Understand the process of negotiations;
• Understand marketing strategy
• Develop project proposals.

Methodology
It will be a participatory training workshop comprising informal lectures, discussions and group work. Simulated games and role-plays, designed to highlight some of the important lessons, will also be a part of the training. The workshop will use real-life experiences by the resource persons who at different occasions interacted with donor organisations.

Contents

• Module 1: Proposal Writing
• Background information
• The need
• Project description
• Budget
• Organizational information
• Dos and Don’ts of proposal writing
• Module 2: Project planning/ management framework
  • Introduction to Projects
  • Project objectives
  • Project planning process
  • Management framework
• Module 3: Financial management
  • Financial aspects of proposals/fundraising
  • Financial terminology
  • Budgeting
• Module 4: Fund raising
  • Introduction
  • Principles
  • Funding trends
  • Finding funders
• Module 5: Fund raising strategy
  • Basic elements of fund raising strategy
  • Formulating an appropriate fund raising strategy
  • Dealing with the contingencies and environmental constraints
  • Sustainability of projects
• Module 6: PR and marketing aspects of fund raising
  • Importance of PR / marketing for fund raising
  • Using low cost marketing and PR tools
  • Creating a marketing and PR plan
• Module 7: Negotiation with donors
  • Principles & Strategies

Resource person/Training team
Brig (Retd) Mohammad Yasin holds master’s degree in Political Science and is B.Sc. (Hons) in War Studies. He is a Chartered Engineer in Electronics and is member of various electrical engineering institutions at home and abroad. He was on the faculty of Military College of Signals. After retirement from the Army, he worked in the National Institute of Electronics for six years. He also served on the Prime Minister’s Committee for Research and Analysis where he worked on various research projects. He is currently working in SDPI as Senior Programme Coordinator. At SDPI, he has worked on District Administration and Police System, Dispensation of Justice in Pakistan, Information Technology and development of databases. He has conducted/organized over eighty workshops on subjects of management and in other specialized areas and has been a trainer for a long time. He has written numerous papers and edited two books.

Asmat Ullah worked as Training and Coordination Officer, National Institute of Public Administration (NIPA) Peshawar, permanent faculty to the Dept of Mass Communication, Gomal University D.I. Khan, visiting faculty to Fatima Jinnah College for Women and Government College, Lahore. He attended the programmes on Civic Education in Participatory Democracy, National Conference on Education, Civicus and Kattering Foundation’s policy roundtables/workshops in the United States of America in 1996. He is LUMS-McGill fellow on Social Enterprise Development Programme. He also holds to his credit, research publications in the national and international journals. He is M. Phil in Mass Communication. Currently he is an Associate Trainer at SDPI where he has conducted numerous training workshops on management.

Deadline for registration
Completed Registration forms should reach the Senior Training Coordinator via fax or mail latest by 14 May 2004. The institute will confirm registration upon receipt of fee by a return fax. Please use a separate registration form for each nominee. Please note that seats are limited and applicants will be registered on a first come, first served basis. Registration will close if all the seats are taken up before the last date.

Discount
SDPI members are eligible for 7.5% discount. Organizations nomination five or more persons will be given 15% discount.PEP partners and HRDN members are eligible for 15 percent discount. This concession would be available if two or more nominations are received. HRDN members should send their nominations through HRDN secretariat.

Withdrawal requests

Cancellation/Postponement
SDPI reserves the right to cancel or postpone the workshop if circumstances require. In such an event, SDPI will ensure that registered participants are informed as soon as possible. SDPI will also refund registration fees according to our refund procedures.

Award of certificates
Trainees successfully completing 85 percent of the course would be awarded certificates.

Training venue
The training workshop will be held at the SDPI, Islamabad.

Time
9:00 a.m. to 4:30 p.m. (daily)

Further information
For further details, please contact Senior Training Coordinator, Brig. (retd) Mohammad Yasin (yasin@sdpi.org) at tel. 92-51-2278134 or fax: 92-51-2278135.

Registration Form
View registration form